Sport Consumer Behaviour - Paperback / softback
The release of this order may delay up to 4-6 weeks due to congestion at publisher’s warehouse.
Sport Consumer Behaviour - Paperback / softback
This is the only up-to-date book to focus on consumer behaviour in sportConsumer behavior is an essential part of any sport marketing or sport business courseCombines theory and cutting-edge research with practical guidance and adviceNew edition includes expanded coverage of topics such as technology, consumer research, consumer decision making and brand architectureE-resources: quizzes exclusively for instructors to assist student learning
Shipping cost is based on weight. Just add products to your cart and use the Shipping Calculator to see the shipping price.
We want you to be 100% satisfied with your purchase. Items can be returned or exchanged within 30 days of delivery.