McGrawHill

Socratic Selling

Subjects: Economics, Management & management techniques
ISBN13: 9781265780678
Published: 10 Jun 2023

Format - Paperback / softback
By Daley, Kevin

Usually ready in 7-10 business days.

A$47.98
A$47.98 A$49.46
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Socratic Selling

A$47.98
A$47.98 A$49.46
Product description

Build a relationship with your customers and close the sale more surely.

The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you.

Inside you will discover how to:

  • Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter
  • Guide the dialogue through a discovery of needs and needed decisions
  • Negotiate objections, and close effectively
  • Uncover the motivators that move sales to more predictable closure
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