Social Influence and Creativity - Paperback / softback

How do social influences affect such outcomes as creativity, innovation, originality, and inventiveness? While major advances have been made, many questions regarding the impact of contextual and social factors on creativity and innovation remain. This collection examines a rich array of contextual factors that affect these processes, discussing group, organizational, and situational attributes that both facilitate and impair creativity and innovation. The papers present insights into the conceptual underpinnings of those relationships and provide empirical evidence illuminating those relationships.