Relationship Marketing in Professional Services
Taylor & Francis

Relationship Marketing in Professional Services - Hardback

Edition: 1st Edition
Subjects: Economics, Economics
ISBN13: 9780415146074
Published: 14 Nov 1996

Format - Hardback
By Aino Halinen

Will release in 10-14 days.

Regular price A$311.20
Sale price A$311.20 Regular price A$389.00

Relationship Marketing in Professional Services - Hardback

Regular price A$311.20
Sale price A$311.20 Regular price A$389.00
Product description

Relationship marketing is one of the most challenging marketing concepts of the decade. In a five-year 'fly on the wall' case study, Halinen explores the relationship between a Helsinki advertising agency and its international client.

Shipping & Return

Shipping cost is based on weight. Just add products to your cart and use the Shipping Calculator to see the shipping price.

We want you to be 100% satisfied with your purchase. Items can be returned or exchanged within 30 days of delivery.