Persuasion in Your Life - Hardback
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Persuasion in Your Life - Hardback
-Accessible core textbook for undergraduate courses in persuasive communication with wide-ranging coverage of subdisciplines and professional applications-Provides unique coverage of persuasion in the contexts of health, business, and social advocacy-Accessible style and frequent applications to real-world situations makes this the ideal text for students in professional programs and community colleges-Companion website includes PowerPoint slides, web links, and instructor's manual with sample exercises and questions
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