Marketing Communications in the Pharmaceutical Industry
Taylor & Francis

Marketing Communications in the Pharmaceutical Industry

Edition: 1st Edition
Subjects: Medicine, Medicine
ISBN13: 9781870905381
Published: 30 Jun 2004

Format - Hardback
By Peter Holden

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Regular price A$311.20
Sale price A$311.20 Regular price A$389.00

Marketing Communications in the Pharmaceutical Industry

Regular price A$311.20
Sale price A$311.20 Regular price A$389.00
Product description

This book examines the principal elements in the marketing communications process. It is helpful for all those involved in marketing communications in pharmaceutical Industry.

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