Managing the Global Firm (RLE International Business)
Taylor & Francis

Managing the Global Firm (RLE International Business) - Paperback / softback

Edition: 1st Edition
Subjects: Economics, Economics
ISBN13: 9780415751933
Published: 10 Mar 2014

Format - Paperback / softback
By Christopher Bartlett

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Regular price A$74.39
Sale price A$74.39 Regular price A$92.99

Managing the Global Firm (RLE International Business) - Paperback / softback

Regular price A$74.39
Sale price A$74.39 Regular price A$92.99
Product description

This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future. They focus squarely on the development of the corporation as a whole, rather than on the narrow management of individual foreign subsidiaries, and they also explore the specific implications for areas such as strategic planning systems, financial management, information systems and R & D management.

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