Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge
Taylor & Francis

Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge - Hardback

Edition: 1st Edition
Subjects: Economics, Economics
ISBN13: 9780765627179
Published: 15 Feb 2011

Format - Hardback
By Rajeev Batra

Usually ready in 7-10 days.

A$227.20
A$227.20 A$284.00
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Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge - Hardback

A$227.20
A$227.20 A$284.00
Product description

This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.

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