Pearson Education

Innovation Book, The

Edition: 1st Edition
Subjects: Economics, Research & development management
ISBN13: 9781292011929
Published: 25 Nov 2017

Format -
By Max Mckeown

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A$21.79
A$21.79 A$22.46
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Innovation Book, The

A$21.79
A$21.79 A$22.46
Product description

The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success.

Includes:

  • Your Creative Self – how to become a more powerful innovator
  • Leading Innovators – how to inspire and motivate creative people
  • Creating Innovation – how to develop and test new concepts
  • Winning with Innovation – how to sell your new ideas
  • The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas
  • The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?
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