Essentials of Consumer Behavior
Taylor & Francis

Essentials of Consumer Behavior - Hardback

Edition: 2nd Edition
Subjects: Society, Society & culture: general
ISBN13: 9780367426880
Published: 01 Mar 2023

Format - Hardback
By Debra L. Stephens

The release of this order may delay up to 4-6 weeks due to congestion at publisher’s warehouse.

Regular price A$321.30
Sale price A$321.30 Regular price A$378.00

Essentials of Consumer Behavior - Hardback

Regular price A$321.30
Sale price A$321.30 Regular price A$378.00
Product description

More concise than other consumer behavior textbooks, with no loss of quality or coverage Technological considerations now integrated into all chapters and topics Explores issues that rarely receive attention, such as consumer vulnerability and consumers’ impacts on nonhuman animals and the environment Updated and expanded companion website offers more opportunities for customized classwork and student enrichment

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