Digital Business and E-Commerce Management
Pearson Education

Digital Business and E-Commerce Management

Edition: 7th Edition
Subjects: Economics, Business mathematics & systems
ISBN13: 9781292193335
Published: 13 Jun 2019

Format - Paperback / softback
By Chaffey, Dave

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Regular price A$117.82
Sale price A$117.82 Regular price A$121.46

Digital Business and E-Commerce Management

Regular price A$117.82
Sale price A$117.82 Regular price A$121.46
Product description

Written in an engaging and informative style

Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.

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