Taylor & Francis
Consumer Behaviour and the Arts - Paperback / softback
Edition: 1st Edition
Subjects: Economics,
Economics, finance, business & management
ISBN13: 9780367207304
Published: 30 Sep 2021
Format - Paperback / softback
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Regular price
A$82.44
Sale price
A$82.44
Regular price
A$96.99
Consumer Behaviour and the Arts - Paperback / softback
Regular price
A$82.44
Sale price
A$82.44
Regular price
A$96.99
Product description
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Introduces a services marketing approach to the cultural sectorPractical approach focuses on managerial decisions in the arts worldIncorporates examples from across the arts sector
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