Competitive Marketing (RLE Marketing)
Taylor & Francis

Competitive Marketing (RLE Marketing) - Paperback / softback

Edition: 1st Edition
Subjects: Economics, Economics, finance, business & management
ISBN13: 9781138971387
Published: 26 Nov 2015

Format - Paperback / softback
By John O'Shaughnessy

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Regular price A$74.39
Sale price A$74.39 Regular price A$92.99

Competitive Marketing (RLE Marketing) - Paperback / softback

Regular price A$74.39
Sale price A$74.39 Regular price A$92.99
Product description

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

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