Taylor & Francis

Communicating Science and Technology Through Online Video - Paperback / softback

Edition: 1st Edition
Subjects: Reference, Communication studies
ISBN13: 9780367607166
Published: 30 Jun 2020

Format - Paperback / softback
By Bienvenido León

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Regular price A$33.59
Sale price A$33.59 Regular price A$41.99

Communicating Science and Technology Through Online Video - Paperback / softback

Regular price A$33.59
Sale price A$33.59 Regular price A$41.99
Product description

Online video’s unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.

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