McGrawHill
Business Communication ISE
Edition: 13
Subjects: Economics,
Business communication & presentation
ISBN13: 9781265045630
Published: 22 Feb 2022
Format - Paperback / softback
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Regular price
A$139.64
Sale price
A$139.64
Regular price
A$143.96
Business Communication ISE
Regular price
A$139.64
Sale price
A$139.64
Regular price
A$143.96
Product description
Shipping & Return
Business Communication supports the high standard of business communication that is relevant to today’s modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text’s foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectively—no matter the channel. Besides numerous chapter-ending exercises, McGraw Hill's Connect provides exercises that further reinforce the concepts.
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