{"product_id":"strategy-as-action","title":"Strategy as Action","description":"\u003cp\u003eStrategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally,\n\u003cbr\u003efor firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.\u003c\/p\u003e","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":46059399905518,"sku":"9780195161441","price":137.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9780195161441.jpg?v=1736498518","url":"https:\/\/bookland.com.au\/products\/strategy-as-action","provider":"Book Land AU","version":"1.0","type":"link"}