{"product_id":"new-semiotics-hardback","title":"New Semiotics - Hardback","description":"\u003cp\u003e\u003cem\u003eA New Semiotics \u003c\/em\u003eis an introductory guide to the field of semiotics. Assuming no prior knowledge of semiotics, this accessible text takes a fresh look at semiotics and suggests that many of the forebears and many contemporary contributors to semiotics have misconstrued the nature of their work.\u003c\/p\u003e\u003cp\u003eThe authors start off by asking ‘What is semiotics?’ and go on to outline a journey towards a new semiotics. It offers a clearer way forward out of the prison of complexity invented by the fathers of contemporary semiotics—Peirce and Saussure. Each chapter ends with a summary, exercises and discussion points for students, and further reading.\u003c\/p\u003e\u003cp\u003eThis is the ideal text for introductory courses in semiotics within linguistics, communication studies, visual arts and related areas.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45547562303726,"sku":"9780367408442","price":223.55,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/bookland.com.au\/products\/new-semiotics-hardback","provider":"Book Land AU","version":"1.0","type":"link"}