{"product_id":"marketing-defined-explained-applied","title":"Marketing: Defined, Explained, Applied","description":"\u003cp\u003e\u003cb\u003eFor undergraduate Principles of Marketing courses.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eA unique breakdown of marketing that speaks to students’ learning style. \u003c\/p\u003e \u003cp\u003e\u003ci\u003eMarketing: Defined, Explained, Applied \u003c\/i\u003ewas written from the ground up with student feedback to be the most usable reference guide for Principles of Marketing students. The unique visual and organisational style of the text clearly presents key information that draws students into the material, allowing them to use their text rather than passively read it.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eThe full text downloaded to your computer\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eWith eBooks you can:\u003c\/p\u003e \u003cul\u003e \u003cli\u003esearch for key concepts, words and phrases \u003c\/li\u003e\n \u003cli\u003emake highlights and notes as you study \u003c\/li\u003e\n \u003cli\u003eshare your notes with friends \u003c\/li\u003e\n \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eeBooks \u003c\/strong\u003eare downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. \u003c\/p\u003e \u003cp\u003eUpon purchase, you'll gain instant access to this eBook.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eTime limit\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe \u003cstrong\u003eeBooks\u003c\/strong\u003e products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.\u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":46287417934062,"sku":"9781292054124","price":69.8,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/bookland.com.au\/products\/marketing-defined-explained-applied","provider":"Book Land AU","version":"1.0","type":"link"}