{"product_id":"liberating-the-corporate-soul","title":"Liberating the Corporate Soul","description":"\u003cp\u003eTapping into the latent creativity and productivity in an organizations employees are two of the most important things any successful business should be concerned with. In a world where competition has become global, successful companies are learning to build competitive advantage through their human capital. \u003c\/p\u003e\u003cp\u003eIn turbulent times, strategic success will also hinge on whether, in the eyes of the employees and society-at-large, the organization is a trusted member of the community and a good global citizen. Developing a values-driven approach to business is quickly becoming essential for financial success. Who you are and what you stand for are becoming just as important as what you sell.\u003c\/p\u003e\u003cp\u003eThis bestselling book presents a convincing rationale for making ethical and socially responsible behavior the keystone in providing a high performance, globally successful business.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45589058486510,"sku":"9781138131088","price":227.2,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/bookland.com.au\/products\/liberating-the-corporate-soul","provider":"Book Land AU","version":"1.0","type":"link"}