{"product_id":"lessons-in-typography","title":"Lessons in Typography","description":"Get hands on with type in this lesson-based addition to Jim Krause’s popular new Creative Core series on design fundamentals. In \u003cem\u003e Lessons in Typography\u003c\/em\u003e, you’ll learn the basics of identifying, choosing, and using typefaces and immediately put that knowledge to work through a collection of exercises designed to deepen and expand your typographic skills. \u003cp\u003eAfter a crash course in type terminology, you’re encouraged to walk the talk with lessons and exercises on creating type-based logos, crafting personal emblems, choosing and using the right fonts for layouts, designing your own fonts, fine-tuning text like a professional, hand lettering, and more. Krause uses practical advice, humour, and page after page of visual examples to give you a complete education in designing with type that you can read in a matter of hours and continue to learn from over the course of your career. \u003c\/p\u003e \u003cp\u003eIn \u003cem\u003eLessons in Typography\u003c\/em\u003e, you’ll learn how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eIdentify and discuss fonts like a design professional \u003c\/li\u003e\n \u003cli\u003eChoose and combine fonts effectively for use in your projects and layouts \u003c\/li\u003e\n \u003cli\u003eCreate monograms and logos using existing typefaces and custom-built letterforms \u003c\/li\u003e\n \u003cli\u003eModify fonts to meet your design’s specific needs \u003c\/li\u003e\n \u003cli\u003eSpace letters properly using tracking, kerning, and leading and create eye-pleasing layouts \u003c\/li\u003e\n \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eThe full text downloaded to your computer\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eWith eBooks you can:\u003c\/p\u003e \u003cul\u003e \u003cli\u003esearch for key concepts, words and phrases \u003c\/li\u003e\n \u003cli\u003emake highlights and notes as you study \u003c\/li\u003e\n \u003cli\u003eshare your notes with friends \u003c\/li\u003e\n \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eeBooks \u003c\/strong\u003eare downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. \u003c\/p\u003e \u003cp\u003eUpon purchase, you'll gain instant access to this eBook.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eTime limit\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe \u003cstrong\u003eeBooks\u003c\/strong\u003e products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.\u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":46286601289966,"sku":"9780133993721","price":42.3,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/bookland.com.au\/products\/lessons-in-typography","provider":"Book Land AU","version":"1.0","type":"link"}