{"product_id":"lean-ethical-business-communication","title":"Lean, Ethical Business Communication","description":"\u003cp\u003eLean, Ethical Business Communication focuses on five key elements of business communication - strategy, content, outcome, presentation, and ethics (\"S.C.O.P.E.\"). Through a series of case studies, students learn to apply this five-point focus to the complex communication challenges that they are likely to encounter in their future careers, including applying for a job, sending routine business messages, creating formal reports and presentations, and\n\u003cbr\u003emanaging corporate identities online.\u003c\/p\u003e","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":46061345079534,"sku":"9780199011216","price":110.83,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9780199011216.jpg?v=1736529826","url":"https:\/\/bookland.com.au\/products\/lean-ethical-business-communication","provider":"Book Land AU","version":"1.0","type":"link"}