{"product_id":"international-cultural-tourism-paperback-softback","title":"International Cultural Tourism - Paperback \/ softback","description":"\u003cp\u003e\u003cstrong\u003eInternational Cultural Tourism: management, implications and cases\u003c\/strong\u003e provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context. \u003cbr\u003e\u003cbr\u003eTopics explored include: \u003cbr\u003e\u003cbr\u003e* For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism attractions and resources. \u003cbr\u003e* The changing nature of the global cultural tourism marketplace (including demand, supply, product development and political changes). \u003cbr\u003e* Consumer behaviour, profiles and motivations of cultural tourists.\u003cbr\u003e* Environmental performance, management and wider issues of social and cultural sustainability.\u003cbr\u003e\u003cbr\u003eWritten by a team of contributors from Australia, Hong Kong, UK, US, Canada, Mexico, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions.\u003cbr\u003e\u003cbr\u003e* An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context. \u003cbr\u003e* Analysis of the demand, profiles and motivation of tourists \u003cbr\u003e* An investigation of the transformational and dynamic impacts of new technologies on cultural resources and products \u003cbr\u003e* International contributor team provide case studies from first-hand experience and research\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45584851009774,"sku":"9780750663120","price":105.4,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9780750663120.jpg?v=1721114471","url":"https:\/\/bookland.com.au\/products\/international-cultural-tourism-paperback-softback","provider":"Book Land AU","version":"1.0","type":"link"}