{"product_id":"human-side-of-managing-technological-innovation-the","title":"Human Side of Managing Technological Innovation, The","description":"\u003cp\u003eDesigned for courses within MBA engineering and executive education programs, The Human Side of Managing Technical Information, Second Edition, provides a variety of approaches and perspectives on issues critical to the effective leadership of technical professionals and cross-functional teams throughout the innovation process. Updated throughout, the second edition's collection of articles cover such topics as motivating professionals, measuring\n\u003cbr\u003eproductivity,organizing and leading cross-functional development teams, enhancing creativity, developing human resource capabilities, and using technology as a strategic resource. These articles represent the\n\u003cbr\u003ethoughts and ideas of researchers and practitioners seeking a richer understanding of the complex interplay between the specialized knowledge and skills of creative professionals and the realistic pressures and constraints required by successful business organizations.\u003c\/p\u003e","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":44156890743022,"sku":"9780195135312","price":281.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9780195135312.jpg?v=1706225381","url":"https:\/\/bookland.com.au\/products\/human-side-of-managing-technological-innovation-the","provider":"Book Land AU","version":"1.0","type":"link"}