{"product_id":"electronic-commerce-9781305867819","title":"Electronic Commerce","description":"\u003cb\u003eAuthor(s): Gary Schneider, Charles McCormick, Bryant Chrzan\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Examine the latest developments in online business with cutting-edge coverage, real examples, actual business cases, and hands-on applications found in the market-leading ELECTRONIC COMMERCE, 12E. With comprehensive coverage of emerging strategies and today's most important technologies, this popular book equips you with a solid understanding of the dynamics of this fast-paced industry. The new edition offers thorough discussions of e-commerce growth in the rapidly-developing economies of China, India, and Brazil. You also examine key topics, such as social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New intriguing 'Learning From Failure' segments help you draw important lessons from the experiences of actual companies as you review real-world e-commerce practices in action.\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eEAN: 9781305867819","brand":"Cengage Learning","offers":[{"title":"Paperback \/ softback","offer_id":43189140390126,"sku":"9781305867819","price":184.88,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/products\/productresizehandler_a6f091a4-9e56-485e-858a-5b5b5a6d6842.jpg?v=1656928842","url":"https:\/\/bookland.com.au\/products\/electronic-commerce-9781305867819","provider":"Book Land AU","version":"1.0","type":"link"}