{"product_id":"customer-century-paperback-softback","title":"Customer Century - Paperback \/ softback","description":"\u003cp\u003eBased on hundreds of hours of in-depth interviews with senior marketing and corporate communications managers from top companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the new millennium. \u003c\/p\u003e\u003cp\u003eCompanies must learn to integrate communications three dimensionally; externally with key customers, vertically between senior management and front-line workers, and horizontally across departments. Filled with hints, tips and strategies, this illuminating text shows readers the key to thriving in the upcoming ‘customer century’.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45565559505134,"sku":"9780415512787","price":77.59,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9780415512787.jpg?v=1720681149","url":"https:\/\/bookland.com.au\/products\/customer-century-paperback-softback","provider":"Book Land AU","version":"1.0","type":"link"}