{"product_id":"conducting-a-survey","title":"Conducting a Survey","description":"\u003cp\u003e• The detailed step-by-step directions make it ideal for use by students who are conducting their first research project. \u003c\/p\u003e\u003cp\u003e• The large number of examples throughout the text makes the steps in conducting a survey clear and easy to follow. \u003c\/p\u003e\u003cp\u003e• Covers only methods that are realistic for use by students who are conducting a survey within a single semester. \u003c\/p\u003e\u003cp\u003e• For data analysis, the emphasis is on the use of basic statistics, with the computation of a small number of descriptive statistics illustrated. Easy-to-calculate margins of error are also illustrated. \u003c\/p\u003e\u003cp\u003e• The firsthand experience of conducting a survey as a term project helps students understand both the contributions and limitations of survey research methods.\u003c\/p\u003e\u003cp\u003e• Successfully conducting a term-project survey can give students the confidence to work on more elaborate studies in the future, such as research for a master’s degree project.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45589351465198,"sku":"9781884585722","price":71.39,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9781884585722.jpg?v=1721222169","url":"https:\/\/bookland.com.au\/products\/conducting-a-survey","provider":"Book Land AU","version":"1.0","type":"link"}