{"product_id":"african-origins-of-rhetoric-hardback","title":"African Origins of Rhetoric - Hardback","description":"\u003cp\u003eThrough a critical analysis of ancient African texts that predate Greco-Roman treatises Cecil Blake revisits the roots of rhetorical theory and challenges what is often advanced as the \"darkness metaphor\" -- the rhetorical construction of Africa and Africans. Blake offers a thorough examination of Ptah-hotep and core African ethical principles (Maat) and engages rhetorical scholarship within the wider discourse of African development. In so doing, he establishes a direct relationship between rhetoric and development studies in non-western societies and highlights the prospect for applying such principles to ameliorating the development malaise of the continent.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":45548724617454,"sku":"9780415997713","price":252.0,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/bookland.com.au\/products\/african-origins-of-rhetoric-hardback","provider":"Book Land AU","version":"1.0","type":"link"}