{"product_id":"9781264257652","title":"Better than Alpha: Three Steps to Capturing Excess Returns in a Changing World","description":"\u003cb\u003eAuthor(s): Schelling, Christopher M.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eA powerful new approach for giving up the ghost of alpha and building the portfolio of that meets your objectives\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe concept of beating markets is nothing more than hype. Successful investors don’t find “alpha,” they find value—and that’s what this book helps you do. \u003cbr\u003e\u003cbr\u003e\u003ci\u003eBetter Than Alpha\u003c\/i\u003e provides the perspective, insights, and tools you need to retrain your focus away from searching for alpha and toward actions that produce superior investment outcomes. It explains why strategies based on “beating the markets” are doomed to failure and provides a simple three-step framework—Behavior (smart thinking), Process (smart habits), and Organization (smart governance)—for making better investment decisions. You’ll gain a deeper understanding of what drives investment returns, how superstar investment managers generated excess returns in the past, why behavioral finance drives investors to make poor decisions, and why strategies that worked in the past don’t necessarily make sense today.\u003cbr\u003e\u003cbr\u003eWhether you’re funding a state retirement fund, creating a steady income stream for an endowment, or generating return to cover insurance payouts, \u003ci\u003eBetter Than Alpha\u003c\/i\u003e walks you through the process of minimizing the impacts of behavioral biases and making decisions that create a higher probability of meeting your objectives—whatever they may be. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\n\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eEAN: 9781264257652\u003cbr\u003e\u003cbr\u003eAge Group:  \u003cbr\u003e\u003cbr\u003eNumber of Pages: 304\u003cbr\u003e\u003cbr\u003eWeight: 487.6 gr\u003cbr\u003e\u003cbr\u003e","brand":"McGraw Hill","offers":[{"title":"Hardback","offer_id":43845993595118,"sku":"9781264257652","price":47.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/files\/9781264257652.jpg?v=1740730110","url":"https:\/\/bookland.com.au\/products\/9781264257652","provider":"Book Land AU","version":"1.0","type":"link"}