{"product_id":"9780071806138","title":"F-Commerce Handbook","description":"\u003cb\u003eAuthor(s): Marsden, Paul, Chaney, Paul\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\n\n\u003cp\u003e\u003cb\u003eThe 10 Secrets to Selling on the World’s #1 Social Network\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eFacebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by \u003ci\u003eselling \u003c\/i\u003eon Facebook.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe f-Commerce Handbook \u003c\/i\u003eshows you how. From the co-editors of \u003ci\u003eSocial Commerce Today\u003c\/i\u003e, \u003ci\u003eThe f-Commerce Handbook\u003c\/i\u003e delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe f-Commerce Handbook \u003c\/i\u003ereveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCapitalize on impulse purchasing\u003c\/li\u003e\n\u003cli\u003eGet customers emotionally involved with your product\u003c\/li\u003e\n\u003cli\u003eUse social media as an “experience delivery mechanism”\u003c\/li\u003e\n\u003cli\u003eCreate powerful social incentives\u003c\/li\u003e\n\u003cli\u003eMake customers feel indebted to buy from you\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFacebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning “Likes” into “Buys.”\u003c\/p\u003e\n\n\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eEAN: 9780071806138\u003cbr\u003e\u003cbr\u003eAge Group:  \u003cbr\u003e\u003cbr\u003eNumber of Pages: 96\u003cbr\u003e\u003cbr\u003eWeight: 141.5 gr\u003cbr\u003e\u003cbr\u003e","brand":"McGraw Hill","offers":[{"title":"Paperback \/ softback","offer_id":43845785682158,"sku":"9780071806138","price":17.42,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/products\/9780071806138_e761996c-ec20-4b04-b5c5-becff33f3486.jpg?v=1671236783","url":"https:\/\/bookland.com.au\/products\/9780071806138","provider":"Book Land AU","version":"1.0","type":"link"}