{"product_id":"9780071481519","title":"The Business of Changing the World","description":"\u003cb\u003eAuthor(s): Benioff, Marc, Adler, Carlye\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\n\n\u003cp\u003eAll across the globe, companies large and small are making a tremendous difference in the lives of others and, in turn, are enhancing employee performance, boosting morale, lowering turnover, and heightening brand recognition. In \u003ci\u003eThe Business of Changing the World\u003c\/i\u003e, Marc Benioff and 19 other leaders share their corporate philanthropy secrets for the first time, revealing how any company can start their own program and reap enormous benefits.\u003c\/p\u003e\u003cp\u003eThis inspiring collection of testimonies brings to light the need for community giving, the challenges of implementing a philanthropic initiative, and the qualities CEOs must possess in order to make their programs a success. Most important, it highlights the tremendous rewards society and businesses stand to earn.\u003c\/p\u003e\u003cp\u003eThese are just a few of the extraordinary leaders you'll hear from:\u003c\/p\u003e\u003cul\u003e \u003cli\u003eMichael Dell explains how making a commitment to environmentally sustainable products isn't just the right thing to do-it makes good business sense\u003c\/li\u003e\n\u003cli\u003eAlan Hassenfeld, the chairman of Hasbro-a pioneer of the integrated corporation-shares why he believes he owes a “debt” to the children of the world and how Hasbro expanded its reach beyond the playroom\u003c\/li\u003e\n\u003cli\u003eUPS CEO Mike Eskew demonstrates how his company delivers on its legacy by adhering to a set of core values\u003c\/li\u003e\n\u003cli\u003eTimberland president and CEO Jeffrey Swartz tells how, by integrating social justice into its business model, the company represents the apex in innovation in CSR\u003c\/li\u003e\n\u003cli\u003eMichael Milken reveals how applying best business approaches to healthcare and education can have a positive impact on the U.S. economy\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eIn \u003ci\u003eThe Business of Changing the World\u003c\/i\u003e, these trailblazers reveal why your company can-and should-start making the world a better place.\u003c\/p\u003e\n\n\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eEAN: 9780071481519\u003cbr\u003e\u003cbr\u003eAge Group:  \u003cbr\u003e\u003cbr\u003eNumber of Pages: 304\u003cbr\u003e\u003cbr\u003eWeight: 618.7 gr\u003cbr\u003e\u003cbr\u003e","brand":"McGraw Hill","offers":[{"title":"Hardback","offer_id":43845697896686,"sku":"9780071481519","price":70.67,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/9612\/7726\/products\/9780071481519_24faca5f-db71-482e-8776-45175adaf0a4.jpg?v=1671233075","url":"https:\/\/bookland.com.au\/products\/9780071481519","provider":"Book Land AU","version":"1.0","type":"link"}